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Microsoft Dynamics Marketing

Build more rewarding business relationships when you improve customer communications and create seamless customer journeys to nurture leads and empower sales teams with Dynamics 365 Marketing.

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Dynamics 365 Marketing is a marketing automation application that helps turn prospects into business relationships. The app is easy to use, works seamlessly with Dynamics 365 Sales, and has built-in business intelligence.

Modern marketers need smarter ways to find the right prospects and build long-lasting relationships. We designed Dynamics 365 Marketing to help you find and nurture the right leads. With Dynamics 365 Marketing, you can run multi-channel marketing campaigns to attract the right prospects. These campaigns can include email, web, events, text messaging, and custom channels.

Dynamics 365 Marketing includes a bundle of apps and solutions carefully selected to support marketing departments and coordinate with sales.

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  • Core Marketing
    Provides email marketing, customer journeys, behavior tracking, lead scoring, marketing pages, and more.
  • Event Management
    Organize and promote in-person or webinar events, which include an online portal that attendees can use to review the event schedule and speakers, and to register for the event.
  • Dynamics 365 Customer Voice
    Create online surveys and analyze the results. This feature is bundled with the Marketing app, but is also available separately as an add-on for other Dynamics 365 products.
  • Dynamics 365 Connector for LinkedIn Lead Gen Forms
    Import leads generated with LinkedIn’s lead tools into Dynamics 365. This feature is bundled with the Marketing app, but is also available separately as an add-on for other Dynamics 365 products
  • Dynamics 365 Portals (optional)
    The Marketing app can use Dynamics 365 Portals to publish its event website, marketing pages, and online surveys.

Dynamics 365 Marketing is a marketing automation application that helps turn prospects into business relationships.

Data Management System DMS with Business Analytics concept.
  • Create graphical email messages and online content to support marketing initiatives
  • Design interactive customer journeys to nurture leads with personalized experiences
  • Tap into LinkedIn’s business prospects
  • Share information across teams
  • Know your leads better
  • Organize and publicize events
  • Analyze and document your marketing return on investment (MROI)
  • Prioritize leads for more wins
  • Make survey results more actionable
  • Configure and expand the application

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